Apeejay Institute of Mass Communication (AIMC),  is a unit of the Apeejay Institute of Management & Information Technology was set up from the academic year 2003. The exponential growth in the entertainment & the media industry has necessitated the need to set up an independent state-of-the-art Apeejay Institute of Mass Communication catering to the growing demands of students interested in pursuing career in print journalism, advertising, public relations , event management and also acquiring necessary skills in Television News, Videography, Video editing programme making and programming for Bollywood. Know more...